Leave a Lasting Impression
Rutland Optometry is all about providing our community with a standout selection of stylish frames and helpful lenses.
We offer a variety of frames and lenses to help you enjoy stylish, functional eyewear options. Start your journey toward comfortable, clear vision by booking an eye exam, or visit us today to take a look at what we have to offer!
Getting Your Eyeglasses
When you step into our practice, we’ll personally greet you and have you check in if you have an appointment. If you wish to look at our selection of eyewear, we’ll be happy to guide you through our various styles and brands so you find something that is uniquely you.
Eye exams are the first step toward getting a new pair of glasses. This process determines your lens prescription and looks at your eye health. We may recommend specialty lenses to best serve your vision.
Choosing your frames is about finding comfort and confidence rolled into a single pair of glasses. We can even offer quality sports frames from Liberty Sport.
Liberty Sport offers frames for practically every interest and job.
Now that you see and feel great, take the time to enjoy the new you. If you have any questions, concerns, or need adjustments to your frames, let us know! We’ll be happy to help.
Unique to You: Add a Personal Touch to Your Frames
Our on-site edger provides patients with faster, more personalized eyewear services. With this equipment, we can cut most single-vision lenses on the spot, often allowing for same-day service. However, some lens types and prescriptions may require additional time.
For added personalization, patients can even have their names engraved on their frames, creating a unique touch to their eyewear. Our goal is to combine precision and convenience so that your glasses are tailored to your needs without compromising on quality.

Come Explore Our Optical Boutique
Step into Rutland Optometry’s optical boutique to discover a curated selection of frames and lenses designed to suit every style and need. Our team is here to help you find the perfect pair, whether you’re looking for everyday essentials, something with a touch of flair, or safety glasses.
Visit us today and experience a seamless blend of style, precision, and convenience—all under one roof!
Our Brands

Bertelli
The Bertelli collection offers an assortment of frames with choices of subtle or elaborate detailing for today’s free-spirited consumer. Whether colorfully detailed, playfully shaped, boldly designed, or simply elegant, Bertelli frames are a perfect fit for your look and lifestyle. Bertelli is part of the WestGroupe group of companies.

Centennial
A Canadian-owned company established in 1967, Centennial continuously aims to provide high-quality contact lenses to the optical industry. As eye health & safety is essential to Centennial; you will only find their lenses available through eye care professionals.

Coach
Coach is a leading New York design house of modern luxury accessories and lifestyle collections, focusing on superior quality and durability.

Cosmopolitan
Fun, Fearless, Frames! Introducing the Cosmopolitan Eyewear Collection. Designed in collaboration with editors of Cosmo, this collection of frames features a broad range of fun, flirty frames for stylish women with a passion for looking gorgeous!

Emporio Armani
The name Armani has been synonymous with unrivaled Italian style all over the world for over 30 years. Perhaps best known for revolutionizing fashion with his unstructured jacket in the Eighties, Giorgio Armani has continued to define the well dressed ever since.

Essilor
The world leader in corrective lenses, Essilor, is present in more than 100 countries with a wide range of lenses to suit various lifestyle needs. Protect your eyesight with innovative lenses tailored to your prescription.

Etnia Barcelona
Etnia Barcelona is all about expressing your unique style through vibrant, art-inspired eyewear. This independent brand from Barcelona brings color to the world of glasses with natural acetate frames and high-quality mineral lenses. They're not just about making a fashion statement, though —they're committed to vision excellence, too. Whether you're after everyday wear or something more daring, Etnia Barcelona's got you covered with a wide range of bold and eye-catching designs.

FYSH
FYSH UK encourages you to express and embrace your individuality. Originally from Britain, our frames are inspired by the beauty of the sea and the latest trends, with fluid styling, brilliant colors, and creative textures that let your personality shine through.

Hoya
Hoya provides a full range of proprietary lens materials, advanced designs for virtually every sight correction requirement, and superior scratch and anti-reflection coatings using Hoya's world-renowned Substrate Matching Properties™ processes.

Image Cafe
Bright, bold, and bling is the overarching theme of the Image Cafe frame collection from Optiq. Exciting shapes, eye-catching designs, and - of course - a touch of sparkle, are found throughout the collection.

Izumi
Contemporary styling, paired with affordable frames, mark this unique eyewear brand. Available in funky colours and styles, wearers can feel the quality and attention to detail that go into every pair. Lightweight materials mean you’ll get a pair of glasses you can be happy with for years to come.

Kliik
For men and women who understand the connection between who they are and how they're perceived. Because style is about much more than just a look, it is an opportunity to make a statement.

Oakley
Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping them in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the American company’s array of product categories.

OnGuard
OnGuard Safety is known for its technological innovations. They are a leading provider of protective eyewear for industrial and sports applications. OnGuard, on top of their stylish designs, also offers sun clips, rimless frames, Permashield, and more.

Perry Ellis
Over a quarter of a century after the launch of Perry Ellis, the designer name and legend still commands attention. Perry Ellis is one of the great American fashion brands. Perry Ellis continues today, making a product that appeals to the man that wants to look sophisticated, casual, and classy all at the same time.

Ray-Ban
Ray-Ban has always been durable, comfortable, and attractive from the vintage classics to the present-day trendy American frames. From celebrities to your friends, Ray-Ban is always a favorite.

Stepper
The most comfortable fit and overall design are packaged into every frame that Stepper produces. Precision crafted and infused with technology to provide a lightweight, long-lasting eyewear pair are just some of the features Stepper glasses offer.

Superflex
From traditional to trendy, the Superflex collection boasts over 90 styles to choose from in a vast array of ladies', men's, unisex, and children's eyewear. An American brand with quality, selection, and style at the forefront, Superflex provides a frame selection for every member of the family at down-to-earth prices.

Wiley X
In 1987, Wiley X, Inc. began its quest to become a world leader in the research, development and marketing of protective eyewear and gloves for military, law enforcement and civilian markets. Born on the battlefield by developing unparalleled relationships with U.S. Armed Forces and elite Special Forces units, Wiley X remains a standard issue item with many of these freedom protectors. Wiley X’s success quickly escalated when commercial markets that rely on impact resistance began to reach out due to the tremendous reputation Wiley X established within the military and law enforcement markets.

ZEISS
ZEISS provides a broad performance spectrum in each lens category to best serve individual consumer needs. Individualized premium ZEISS freeform lenses provide the highest degree of customization in lens design and the optimal visual experience.
Why Choose Us

Eyewear That Fits Your Style & Needs
With decades of experience in the community, we’re your local destination for eyewear. Whether you’re looking for classic frames or trendy sunglasses, our team is your guide to finding the look and fit that suits your unique lifestyle.
Thanks to our on-site lens edger, we can craft your lenses with precision and offer same-day service for most single-vision lenses.

Giving Back to the Community: One World Two Eyes
We believe in giving back to those in need. Dr. Sunil Parekh proudly joined One World Two Eyes in 2024, a non-profit organization that provides essential eye care services to children in underserved communities worldwide.
By supporting One World Two Eyes, we’re helping make a positive impact on the lives of children who may not have access to the eye care they need.

Protecting Your Child’s Vision: Myopia Management
Nearsightedness (myopia) is on the rise, affecting more children than ever before. By slowing progressive myopia, we can help preserve their long-term eye health and vision.
At Rutland Optometry, we want to help kids succeed. Our comprehensive myopia management can help your child achieve their full potential in and out of the classroom.

Our Location
Our office is conveniently located just minutes from Highway 93 on Highway 33 in the heart of Rutland. Find us inside Willow Park Mall, with ample parking just outside our doors.
Our Address
- 3-590 Hwy 33 W
- Kelowna, BC V1X 6A8
Contact Information
- Phone: 250-868-3480
- Email: [email protected]
Hours of Operation
Our Eyewear Collection




Our Reviews
Check Out Our Blogs
Are Eyes Styes Caused By Stress?
Eye HealthStress is a common contributor to the development of eye styes, as it can weaken your immune system and make you more susceptible to infections. […]
What Happens If You Use Expired Eye Drops?
Eye Drops, Eye HealthWhen caring for our eyes, we often turn to eye drops to relieve dryness, redness, or other discomforts. They’re easy to use, accessible, and widely recommended for various eye conditions. But once your eye drops have expired, it’s time to toss the bottle because expired eye drops could lead to complications. How long the eye […]
What Is High Myopia?
MyopiaWhen vision challenges arise, it’s natural to feel a mix of concern and curiosity about what it means for your health or your child’s. Learning about vision health is the first step to empowering your family to make informed choices. High myopia is a severe form of nearsightedness (myopia) where the eye’s structure grows abnormally […]
Are Eyes Styes Caused By Stress?

Stress is a common contributor to the development of eye styes, as it can weaken your immune system and make you more susceptible to infections. […]
What Happens If You Use Expired Eye Drops?

When caring for our eyes, we often turn to eye drops to relieve dryness, redness, or other discomforts. They’re easy to use, accessible, and widely recommended for various eye conditions. But once your eye drops have expired, it’s time to toss the bottle because expired eye drops could lead to complications. How long the eye […]
What Is High Myopia?

When vision challenges arise, it’s natural to feel a mix of concern and curiosity about what it means for your health or your child’s. Learning about vision health is the first step to empowering your family to make informed choices. High myopia is a severe form of nearsightedness (myopia) where the eye’s structure grows abnormally […]