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What Eyeglass Frames Are In Style?

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A female eye doctor assists her patient with trying on a new pair of eyeglasses

Eyeglasses aren’t just a tool for better vision—they are also a fashion statement. As trends in eyewear continue to evolve, it can be fun to stay updated on the latest styles to ensure your frames not only correct your vision but also complement your look. 

The most fashionable eyeglass frames currently in style, featuring some of the top brands available at Rutland Optometry, include Ray-Ban, Michael Kors, FYSH, Image Cafe, and many more.

Our Optometrists are here to help you choose the best pair of frames for you; come in with your questions, concerns, and curiosity. 

Classic & Timeless

Ray-Ban

Ray-Ban continues to be a staple in eyewear fashion, known for its vintage classics that never go out of style. From the iconic Wayfarer to the Aviator, these frames are durable, comfortable, and always on-trend. Whether you’re looking to make a bold statement or prefer something more understated, Ray-Ban offers something for everyone.

Michael Kors

Michael Kors‘ eyewear collections are synonymous with chic sophistication. Their frames range from oversized cat-eyes to sleek aviators, incorporating innovative materials like reflective lenses and tortoise acetates. If you’re aiming for a stylish yet timeless look, Michael Kors is a perfect choice.

Bold & Beautiful

FYSH

For those who love to stand out, FYSH frames are inspired by the beauty of the sea, featuring brilliant colors and creative textures. These frames encourage you to express your individuality and embrace bold styling while staying on top of the latest trends.

Image Cafe

Image Cafe frames bring excitement to eyewear with their eye-catching designs and a touch of sparkle. Perfect for those who love bright, bold, and bling, these frames make a strong fashion statement while ensuring quality and comfort.

Sporty & Functional

Oakley

Oakley combines science and art to create frames designed for performance and style. Known for their sculptural physics philosophy, Oakley frames are perfect for those who need high-quality sports eyewear without compromising on style.

OnGuard Safety

OnGuard Safety frames offer technological innovations designed for both industrial and sports applications. With features like sun clips, rimless frames, and Permashield, these frames provide protection and style for any active lifestyle.

Sophisticated Elegance

Coach

Coach frames are all about modern luxury and superior quality. These frames focus on durability and style, making them an excellent choice for anyone looking to add a touch of sophistication to their eyewear collection.

Emporio Armani

Emporio Armani brings unrivaled Italian style to eyewear fashion. Known for their elegant designs and high-quality craftsmanship, these frames are perfect for those who appreciate refined, sophisticated looks.

Affordable Fashion

Superflex

Superflex offers a wide selection of frames for every member of the family, combining quality, style, and affordability. With over 90 styles to choose from, Superflex frames cater to a variety of tastes and preferences, ensuring there’s something for everyone.

Centennial

Centennial frames are all about providing high-quality eyewear at accessible prices. Known for their commitment to eye health and safety, Centennial frames are available exclusively through eye care professionals, ensuring you get the best fit and function.

A male optometrist stands in front of a wall of eyeglasses frames that the practice is selling

How to Choose the Best Frames for You

Selecting the right eyeglasses goes beyond prescription needs; it’s about aligning with your style and features:

Face Shape

Knowing your face shape can make finding the right frames an easier experience. 

  • Round: Opt for angular frames like rectangles to add definition.
  • Oval: Versatile for most styles; try bold shapes like geometric frames.
  • Square: Softening with round or oval frames works best.
  • Heart-Shaped: Choose bottom-heavy frames to balance a broad forehead.
  • Diamond: Cat-eye or oval frames highlight and soften cheekbones.

Personal Style

  • Classic & Sophisticated: Traditional styles from Ray-Ban, Michael Kors.
  • Bold & Trendy: Vibrant designs from FYSH and Image Cafe.
  • Sporty & Functional: Durable options from Oakley, OnGuard Safety.
  • Elegant & Refined: Luxurious frames from Emporio Armani, Coach.
  • Affordable Fashion: Stylish yet budget-friendly from Superflex, Centennial.

Frame Material

Frame material can impact decisions.

  • Metal Frames: Sleek, modern, lightweight, and durable.
  • Acetate Frames: Rich colors and flexibility for trendy styles.
  • Titanium Frames: Extremely light and strong for long-lasting wear.
  • Plastic Frames: Plastic frames are a top choice due to their affordability, lightweight design, and wide range of colors and styles.

Color Selection

  • Consider skin tone, eye, and hair color. Warm tones suit gold and brown, while cool tones pair well with silver and blue. Bold colors can align with your personality.

Comfort & Fit

Finding Your Perfect Frames

Finding the perfect eyeglass frames involves more than just choosing a pair that fits your prescription. It’s about finding frames that match your personality and style. 

At Rutland Optometry, we offer a broad selection of high-quality frames from top brands like Ray-Ban, Michael Kors, FYSH, and many more. Whether you prefer classic elegance, bold statements, sporty functionality, or affordable fashion, we have the perfect pair for you.

Visit our Frames & Lenses page to explore our full collection and start your journey towards stylish, comfortable eyewear today. Or better yet, book an appointment and visit us in person and chat with our optometrists!

Why Choose Us

Eyewear That Fits Your Style & Needs

With decades of experience in the community, we’re your local destination for eyewear. Whether you’re looking for classic frames or trendy sunglasses, our team is your guide to finding the look and fit that suits your unique lifestyle.

Thanks to our on-site lens edger, we can craft your lenses with precision and offer same-day service for most single-vision lenses.

Giving Back to the Community: One World Two Eyes

We believe in giving back to those in need. Dr. Sunil Parekh proudly joined One World Two Eyes in 2024, a non-profit organization that provides essential eye care services to children in underserved communities worldwide. 

By supporting One World Two Eyes, we’re helping make a positive impact on the lives of children who may not have access to the eye care they need.

Protecting Your Child’s Vision: Myopia Management

Nearsightedness (myopia) is on the rise, affecting more children than ever before. By slowing progressive myopia, we can help preserve their long-term eye health and vision. 

At Rutland Optometry, we want to help kids succeed. Our comprehensive myopia management can help your child achieve their full potential in and out of the classroom.

Our Location

Our office is conveniently located just minutes from Highway 93 on Highway 33 in the heart of Rutland. Find us inside Willow Park Mall, with ample parking just outside our doors.

Our Address

  • 3-590 Hwy 33 W
  • Kelowna, BC V1X 6A8

Contact Information

Hours of Operation

Monday:
10:00 AM 4:00 PM
Tuesday:
10:00 AM 4:00 PM
Wednesday:
10:00 AM 4:00 PM
Thursday:
10:00 AM 4:00 PM
Friday:
10:00 AM 4:00 PM
Saturday:
Closed
Sunday:
Closed

Our Eyewear Collection

Check Out Our Blogs

How to Clean Eyeglasses: Proper Care & Maintenance

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Follow these steps to clean your eyeglasses:

1. Rinse your glasses under warm (not hot) water.

2. Use your finger to cover the lenses with a mild soap or a lens cleaner.

3. Rinse the lenses thoroughly with warm water.

4. Cleanse the nose pads and arms with a rubbing alcohol towelette.

5. Use a microfibre cloth to wipe them dry. Don’t use an abrasive cloth or paper towels.

6. Don’t drip dry. […]

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The cost of an eye exam depends on several factors, such as the type of exam you require, the location of the optometry practice, tests included during the eye exam, and whether insurance covers the exam cost. […]

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Why Should I Buy Glasses from My Optometrist?

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Just a few of the reasons to buy your glasses from your optometrist include:
-Accurate prescriptions
-Quality materials
-Custom fit and personalized care
-Ongoing support and maintenance
-Convenient and simple […]

Read More… from Why Should I Buy Glasses from My Optometrist?

April 26, 2025
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A man holds a bottle of eyeglass cleaner in his hand and sprays it on his eyeglasses.

Follow these steps to clean your eyeglasses:

1. Rinse your glasses under warm (not hot) water.

2. Use your finger to cover the lenses with a mild soap or a lens cleaner.

3. Rinse the lenses thoroughly with warm water.

4. Cleanse the nose pads and arms with a rubbing alcohol towelette.

5. Use a microfibre cloth to wipe them dry. Don’t use an abrasive cloth or paper towels.

6. Don’t drip dry. […]

Read More… from How to Clean Eyeglasses: Proper Care & Maintenance

A female eye doctor conducting an eye exam on her patient.

The cost of an eye exam depends on several factors, such as the type of exam you require, the location of the optometry practice, tests included during the eye exam, and whether insurance covers the exam cost. […]

Read More… from How Much Is an Eye Exam?

An adult tries on new frames at their optometrist's clinic.

Just a few of the reasons to buy your glasses from your optometrist include:
-Accurate prescriptions
-Quality materials
-Custom fit and personalized care
-Ongoing support and maintenance
-Convenient and simple […]

Read More… from Why Should I Buy Glasses from My Optometrist?

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